Setting the new course for a low carbon economy

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THERE is no denying that for many businesses the last 12 months have been tough. But when the going gets  tough, the tough get going and the Fastest 50 demonstrates that changing markets create new opportunities  for businesses that can move quickly.

And the North East is evolving quickly. With the announcement that we have secured the first Economic  Area for Low Carbon Vehicles, significant investments in offshore wind linked to the New and Renewable  Energy Centre (Narec) and an emerging printable electronics sector there are a number of regional  innovations which will help to propel the region, its businesses and entrepreneurs into recovery. We are  calling this the Great North Revolution – an opportunity to transform our region through exploiting  technological change.

While many companies are looking to jettison non-core aspects of their business in this recession,  low-carbon practices can’t be among them.

With a global climate change agreement likely to be signed in Copenhagen in December, almost every  country is looking to lower emissions to gain a competitive advantage.

The market for low-carbon products is estimated to be worth £3 trillion and is growing rapidly. Two new  CBI reports set out how the Government can use a low-carbon industrial strategy to create the framework  for British business to seize the opportunities of a low-carbon world.

Joining the dots: Making the UK the place to do low-carbon business flags the UK’s strengths in  manufacturing, research and natural environment that can be exploited to develop low-carbon technologies.  These national strengths are in abundance in our region. The second report focuses on low-carbon  innovation.

An effective low-carbon industrial strategy will combine joined-up government with existing industry  strengths to develop low-carbon technologies that add value to the UK economy. The Government must work  to commercialise these technologies fully through targeted support for research, development and  deployment; focused use of public procurement to stimulate demand; skills development and improved  regional capacity. If government does this it will stimulate the market to develop solutions utilising  existing skills.

The North East’s existing strengths in design and offshore engineering, for example, can be deployed in  carbon capture and storage demonstration plants to develop expertise for export. We have world-leading  scientific research capacity in business and university laboratories. And we have an ICT and service  industry that can support the push to smart metering and energy efficiency.

Prospering in the low-carbon economy requires radical thinking across business and government. Business  will need to recognise, measure and control the impact of carbon on its bottom line. Inquisitive  innovators should be matched with entrepreneurs and freed up to develop solutions.

If we rise to these challenges the UK can be a prosperous and low-carbon economy fit for our time and  equally importantly the North East will once again be an industrial leader.

The market opportunity is there, the North East needs to nurture a supportive environment to facilitate  and support fast business growth and our universities and entrepreneurs need to partner to turn great  ideas into great businesses. The challenge is on – how much of the £3 trillion market can the North East  secure and how long until the Fastest 50 is dominated by new and existing businesses supplying products  and services to the Green Economy?

Posted on October 15, 2009 · in UK

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